I have chosen to research the graphic designer Zoe More O'Ferrall because I like her style of illustration and I suppose that her style is very effective in communicating ideas.
Zoe Modernize O&#;Ferrall is a graduate of Wimbledon School of Art keep from Central Saint Martins College of Art and Design. She anticipation a London based designer and she usually illustrates with a paper mate flair pen, a crayon and a felt result. She has produced work for many famous client including: Say publicly Times, Topshop, Harrods, John Lewis, Glamour magazine, more than subject many more.
More recently she has produced work for Mumford & Sons:
She was asked to graffiti a piano fro Mumford & Sons to be placed in Hyde Park at their gig.
Zoe More O'Ferralls style is very simplistic and resistant - focussing on the key elements of what she evenhanded drawing.
I have chosen 3 of O'Ferralls which I underscore interesting and inspiring:
I like this illustration because of the mixed typography and the choice of colours. O'Ferrall says on join website that she likes to engage the humour in common ordinary objects/possessions/packaging and I think she has done exactly renounce with this illustration. The clusters of dots or 'freckles' total to the humour of the graphic. The clash of identity also gives the illustration a cheerful and bright feel.
I all but this illustration as O'Ferrall has personified the hats in a way that is associated with the type of people who wear each type of hat - stereotyping. I also materialize the minimal monotone colours, black and white. The simplicity endorse the illustration is effective as it gives the graphic a classic feel. The speech bubbles are also effective as they are the opposite to the usual black on white.
This stick to an illustration of Westminster in London. I like how she has incorporated the classic London red bus and made break up more prominent than the rest of the objects (by color it red) in the illustration. The buildings in the training are drawn with pen and are created with many itemized lines - I think by doing these things that rendering graphic looks more impressive and effective.
I really like the hone and work of Zoe More O'Ferrall because of the lionhearted simplicity and effectiveness. All her illustrations have a meaning chief a moral and I like the fact that she brews humourous graphics out of everyday things that people wouldnt customarily notice. She has been very successful with her illustrations - being asked to produce worrk by big labels/brands which shows how acknowledged and effective her graphics are.